Chaewon Lee


Chaewon is a designer
specializing in branding
and typography based in 
Seoul and NYC.




Graphic Design / Branding

  1. Pordenone Silent               Film Festival
  2. Siglio Press
  3. Asia Society
  4. 21st Century Healthcare
  5. AquOs
  6. F zine
  7. Edges of Ailey
  8. Ofform Iconography
  9. Gama
  10. Vitra Catalog


UIUX

  1. LoopUp
  2. OVO



About
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©2026 Chaewon Lee



LoopUp


App Design (Group Work)

LoopUP is a community app designed to activate social experiences in Central Park, connecting users to hobby-based crews, official meetups, and spontaneous gatherings. With features like FlashLoop for on-the-spot meetups and LoopList for shared music playlists, the app encourages interaction through interest-driven activities. It helps users discover new communities, explore the park in fresh ways, and create meaningful moments in NYC.