Chaewon Lee


Chaewon is a designer
specializing in branding
and typography based in 
Seoul and NYC.



Graphic Design / Branding

  1. Nespresso - Re:Present
  2. Paris Olympics 
  3. Ofform Iconography
  4. F zine
  5. Ernest Hemingway
  6. Museum SAN
  7. Gehry Sans
  8. Edges of Ailey
  9. Siglio Press
  10. 21st Century Healthcare
  11. Asia Society


UIUX

  1. LoopUp
  2. Mayo Attack
  3. OVO



About
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©2025 Chaewon Lee



Ofform Iconography

Typography, IconographyOfform Icons is an iconography project based on the Ofform typeface. Using the Italic style, I designed a set of 18 icons that align with the typeface’s slanted posture, angular forms, and dynamic stroke contrasts. The goal was to create a consistent visual system that harmonizes with the type’s unique identity.  












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